Iconic pre-owned Fendi Mama shoulder bag crafted in beige Zucca logo canvas, featuring dark brown leather accents and finished with silver-tone logo hardware. A spacious alternative to the classic Baguette that doesn’t skimp on the style, but will surely add more space to your daily routine. Fendi largely benefited from the logomania era between the 80s & 90s, using the inverted Zucca print on every item the house would create, and became the must-have item of the decade and a staple to pop culture.

About the Fendi Logo: The classic Fendi Zucca logo has existed since 1965 when Karl Lagerfeld’s collaboration with Fendi began. Lagerfeld, the creative powerhouse, wanted to make a fun, creative, and youthful space for fur makers, thus spurring the meaning of the iconic ‘FF’ logo: ‘Fun Furs’. Fendi largely benefited from the logomania era between the 80s & 90s, using the inverted Zucca print on every item the house would create, and became the must-have item of the decade and a staple to pop culture.